Regeneration is not a mere book, but a resource, a tool, and a guide, drawing on decades of interdisciplinary expertise and hands-on knowledge.
Smallholder Farming as a Global Phenomenon
A third of humanity has been largely invisible for the past half century because they have been deemed by many to be at best irrelevant, or at worst, a threat to global progress.
Meet the smallholder farmers of the world.
Cotton is not only the oldest commercial crop in the world, it now has the added distinction of being the vanguard of an international agricultural revolution called regeneration. Although Haiti has been in the headlines of late for all the wrong reasons, it turns out that the front line of that revolution is to be found in cotton fields cultivated there by members of the Smallholder Farmers Alliance (SFA).
If you, as a consumer, have a preference for buying food with an “organic” label, you’ve already accepted that data is an agricultural product; the data on that label conveys a higher value than a “conventional” counterpart. What happens when we connect small farmers directly to such consumer transactions, allowing them to contribute the data that helps consumers make determinations regarding the quality, value, and impact of the fruits, fibers, grains, or other goods that they grow? What if a consumer could pick up an apple and know which farm it came from? This is the future of data as an agricultural product.